Pardon My Hunch Podcast

Welcome to Pardon My Hunch, the show about the real decisions we make in business and life, and the instincts we trust … or wish we hadn’t ignored.

I’m Teri Hoffman, founder of Hunch. After decades studying product launches and how business decisions actually play out, one thing holds true: the subtle signals we notice (or the ones we ignore) become the heart of every story we tell.

Each week, we talk with folks who’ve actually been there - from corporate rebels under big-brand pressure to ‘innovate,’ to entrepreneurs risking their own time and money to build something they believe in. The more you believe in something, the harder it becomes to make the call, especially when guru frameworks, vague data, or alleged ‘experts’ tempt you to ignore your own gut.

This isn’t hype-talk. It’s the stories behind the stories: the hunches people trusted or dismissed, the work-arounds the doers figured out, and the subtle insights that suddenly made a hard decision feel clear … because we all deserve that feeling of pride, when we can look at something out in the world and quietly know … that was me.

To find out more how we can help you, go to www.gohunch.com 

Episodes

Apr 9, 2026

43 min

In this episode, host Teri Hoffman talks with Amanda Lupis, founder of Amanda Lupis Coaching, about how intuition, resilience, and mindset have shaped both her life and her business. Amanda shares the powerful story of overcoming a devastating car accident, rebuilding her confidence, and turning the tools that helped her heal into a coaching method that now helps women pursue their goals and empowerment. Their conversation explores the importance of trusting your gut, honoring your own path, and using even life’s hardest moments as fuel for growth.
 
This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.To find out more about how we can help you nail a killer vibe before you go live with an idea or a brand message, go to www.gohunch.com

Apr 9, 2026

25 min

In this episode, host Teri Hoffman talks with Lijie Zhu and Harri Laitinen, co-founders of icMercury, about how instinct, timing, and shared vision brought them together to build a company focused on making space exploration more accessible. Harri and Lijie share the story behind icMercury’s growth, including launching a satellite, supporting scientific research, and creating new ways for businesses and individuals to engage with space technology. Their conversation explores the power of trusting your gut, embracing innovation, and turning ambitious ideas into real opportunities.
 
This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.To find out more about how we can help you nail a killer vibe before you go live with an idea or a brand message, go to www.gohunch.com

Mar 30, 2026

40 min

On this episode of Pardon My Hunch, host Teri Hoffman talks with Brian Reilly, co-founder and producer of KT Pictures, about trusting creative instincts while making and releasing independent films. Brian shares the behind-the-scenes story of Watching Mr. Pearson, including how a last-minute casting change and an unconventional grassroots distribution strategy ultimately led the project in a stronger direction. He also reflects on building KT Pictures with his lifelong friend and why sometimes the best path forward is the one you create yourself.
 
This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.To find out more about how we can help you nail a killer vibe before you go live with an idea or a brand message, go to www.gohunch.com

Mar 30, 2026

33 min

On this episode of Pardon My Hunch, host Teri Hoffman talks with A. Lee Judge, co-founder of Content Monsta, about trusting his instincts to evolve the company from a podcast agency into a broader B2B content marketing partner. Lee shares how that pivot helped Content Monsta focus on what truly drives business results: creating authentic, expert-led content that builds trust, visibility, and revenue. He also offers practical insights on using AI well, avoiding overly scripted content, and helping executives show up more naturally and effectively as thought leaders.
 
This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.To find out more about how we can help you nail a killer vibe before you go live with an idea or a brand message, go to www.gohunch.com

Mar 30, 2026

27 min

On this episode of Pardon My Hunch, host Teri Hoffman talks with Jeff Bordes, Director of Marketing at True Organic, about how trusting gut instincts can drive innovation in business. Jeff shares how he used his own real-life challenges during COVID to develop a successful meal-planning solution at Albertsons, highlighting the power of starting with personal experience rather than data alone. He also discusses his unconventional career path, from jazz musician to marketing leader, and how following passion and intuition has shaped his success.
 
This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.To find out more about how we can help you nail a killer vibe before you go live with an idea or a brand message, go to www.gohunch.com

Mar 30, 2026

18 min

In this episode, Teri Hoffman interviews storytelling coach Corey Rosen, founder of Your Story, Well Told, about trusting instincts and the power of everyday decisions. Corey shares how a pivotal career shift led him from animation into helping others craft meaningful stories, emphasizing that listening is the foundation of great storytelling. He also offers practical insights on reading the room, building human connection, and using storytelling to create impact in both business and life.
 
This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.To find out more about how we can help you nail a killer vibe before you go live with an idea or a brand message, go to www.gohunch.com

Mar 24, 2026

29 min

In this episode, host Teri Hoffman speaks with Norman Palmer, founder of Napalm Technologies and Director of Technology and Innovation at Complete College America, about the role of intuition and experience in leadership and decision-making. Norman shares insights from his diverse background spanning the military, government, and private sector, emphasizing how pattern recognition and trusting your instincts can help identify risks and opportunities early. He also highlights the importance of mentorship, reflection, and continuous learning in navigating complex challenges and growing as a leader.
 
This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.To find out more about how we can help you nail a killer vibe before you go live with an idea or a brand message, go to www.gohunch.com

Mar 17, 2026

22 min

Host Teri Hoffman speaks with Ben Albert, owner of Balbert Marketing LLC, about how trusting a gut instinct during the pandemic led him to build a thriving podcast, agency, and business community. Ben shares how starting hyper-local in Rochester helped him form meaningful relationships, attract clients, and grow his business through consistent conversations. The episode highlights the power of taking imperfect action, starting small, and using authentic connections to create lasting business momentum.
 
This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.To find out more about how we can help you nail a killer vibe before you go live with an idea or a brand message, go to www.gohunch.com

Mar 12, 2026

22 min

In this episode of Pardon My Hunch podcast, host Teri Hoffman talks with Carlos Velasquez, a product designer at Covenant Eyes and builder behind several no-code projects, about the gut instinct that led him to pivot from marketing into product design. Carlos shares how following his curiosity to build a side project using no-code tools helped him create a portfolio that ultimately landed him his first UX role. The conversation explores the power of experimentation, side projects, and taking small steps toward ideas that won’t leave your mind.
This show is brought to you by the Vibe Method. This is a process that we use and teach to help innovators and marketers nail a unique customer story, and prove it will sell, long before they ever build, launch, or scale.To find out more about how we can help you nail a killer vibe before you go live with an idea or a brand message, go to www.gohunch.com

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